Wednesday, September 30, 2009

Chuck McBride

American advertising! In our imaginary, we see guys wearing suits going to Madison Avenue, working on the last floor of a skyscraper. It´s hard to imagine that one of the most successful American advertisers of all times has never put a foot in New York, only, maybe, to get his One Show Pencils.

The closest Chuck McBride got from the Big Apple was when he worked in Philadelphia for Wieden & Kennedy. But that was brief. Chuck is a West Coast Man. From Portland to San Diego, he has worked in the hottest American agencies of the 1990s and collected around 20 lions, all in the major category: film.

And we are not talking about Lions. We are talking about huge lions, films that are still top favorites of the world´s biggest creative directors. Who else has ideas like "Got Milk?", Nike´s "The Morning After" and Adidas One´s "Hello Tomorrow" in the same portfolio? If you know, please send me an e-mail suggesting.

Ad Genius 10: Chuck McBride.
Country: USA.
Agencies: Team One Los Angeles, FCB San Francisco, Goodby Silverstein, Wieden + Kennedy Portland and Philadelphia, TBWA Chiat/Day San Francisco, Cutwater.
At Cannes: Around 20 lions, 12 Golds.
Strong Points: Oversized-budget films.












3 comments:

  1. Do you need Top Advertising Agency in San Francisco? We are HotStoneCommunications.Com, a unique marketing and PR agency located in the San Francisco Bay Area.We are in here to help you.You can just contact with us.

    ReplyDelete
  2. The article share here was awesome as well as interesting to read. Thanks for sharing the informative post with us.
    Advertising Agency in Indore

    ReplyDelete